New research carried out by experts at the University of Adeliade has shed light on how Australians really feel about buying local Australian goods.
While plenty of people say they prefer local products, not all people are motivated by the same things. Some want to support local jobs, others care about environmental impacts and many trust the quality of Australian made goods.
Image: image: Shutterstock – B-E
Produced By: Thomas Koutis
Featured In Story: Susan Luckman – Professor of Cultural and Creative Industries, Adelaide University
First aired on The Wire, Thursday 5 February 2026